(PTAC) Tailored Techniques for Winning Government Contracts
Facilitated by Michele T. Nanna, MBA, CF APMP
“Marketing leadership that inspires results”
Participants will learn about strategically marketing your firms in this interactive workshop / presentation. We will discuss concepts and tools to make you more competitive, increase your win rates, and save time and money in preparing proposals to include:
- Develop Early-Game strategic planning and tactics
- Identify your target market and geographic area of focus
- Understand your capabilities relative to clients and competitors with SWOT Analysis (Strengths, Weaknesses, Opportunities, and Threats)
- Develop Mid-Game capture planning techniques and positioning with clients before the RFP
- Create and articulate your value proposition
- Develop End-Game winning proposal strategies, compelling writing and visuals, and compliance essentials
- Identify internal and external applications of strategic thinking and how they benefit your organization
- Post-game tactics
- and more!
Optional: Bring a copy of your Capabilities Statement if you are interested in fully leveraging your time in this interactive session to market and grow your company.
$
0.00
05/23/2019 - 9:00 AM - 05/23/2019 - 12:00 PM
CST
Contact:
Veronica Clark, 615-253-6381
Nashville
Nashville
,